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Shopify app price increases: January 2024

1 price increase1 earlier, first spotted1 appmedian +50%8 changes in total

1 Shopify app raised prices on a like-for-like plan in or around January 2024. The largest: Shogun Grow +50%. We also first spotted 1 increase this month that happened earlier but can't be pinned to a month.

Price increases

1. +50%
   Shogunprice increase

   Easy to use visual page editor to design blog posts, product pages, landing pages & theme sections

   • Grow: $199/mo → $299/mo (+50%)

   between Dec 8, 2023 and Jan 10, 2024 · archive Dec 8 → archive Jan 10

First spotted in January 2024 (changed earlier)

We can only say these happened somewhere inside the bracket shown, which is longer than 45 days, so they aren't counted in this month's numbers.

1. +67%
   Ongoing Subscriptionsprice increase

   Sell subscriptions, memberships & subscription boxes. Launch in minutes, keep more subscribers.

   • Free (Free) removed
   • Enterprise: $299/mo → $499/mo (+67%)

   between Sep 29, 2023 and Jan 29, 2024 · archive Sep 29 → archive Jan 29

Other pricing changes

1. plans
   SearchPiepricing change

   Unfixed SEO cost you traffic & sale. Fix SEO AI, schema, index before shoppers find your competitor!

   • Enterprise Plan ($99/mo) removed
   • Premium Plan ($39/mo) removed
   • Starter added at Free
   • Enterprise added at $99/mo
   • Premium added at $39/mo

   between Jan 10, 2024 and Jan 26, 2024 · archive Jan 10 → archive Jan 26
2. plans
   Bundlerpricing change

   Create high-converting bundle offers and boost sales with quantity breaks, volume discounts!

   • Executive added at $9.99/mo

   between Dec 3, 2023 and Jan 24, 2024 · archive Dec 3 → archive Jan 24
3. -0.3%
   Seal Subscriptionsprice decrease

   Grow predictable revenue with product subscriptions, memberships, free trials and subscription boxes

   • LEGEND: $20/mo → $19.95/mo (-0.3%)

   between Dec 9, 2023 and Jan 18, 2024 · archive Dec 9 → archive Jan 18
4. plans
   EasyRoutespricing change

   Plan, optimize & track local deliveries with route planning, driver dispatch, order tracking & more.

   • Lite ($15/mo) removed

   between Oct 11, 2023 and Jan 13, 2024 · archive Oct 11 → archive Jan 13
5. plans
   Avada AI SEOpricing change

   Boost AEO & AI search visibility with AI SEO Audit Agent, On-Page SEO Optimizer, and SEO Checklist

   • Enterprise ($99/mo) removed
   • Pro ($34.95/mo) removed

   between Jan 2, 2024 and Jan 3, 2024 · archive Jan 2 → archive Jan 3
6. plans
   Loop Returnspricing change

   Automate returns, editing, tracking, and fraud prevention to boost loyalty and grow revenue.

   • Usage-based Plan ($29/mo) removed
   • Advanced: $375/mo → $373/mo (-0.5%)
   • Essential: $165/mo → $163/mo (-1%)
   • Starter: $59/mo → $29/mo (-51%)

   between Oct 12, 2023 and Jan 2, 2024 · archive Oct 12 → archive Jan 2

Dates are brackets: we know the last day we saw the old price and the first day we saw the new one. A price increase is counted in a month when the new price was first seen that month and the bracket is 45 days or shorter.