home / subscriptions / streaming video / hulu
Hulu price history & increases
Streaming video · Live TV · Sports
17 changes17 hikesWith ads +109% since 2021last change Sep 23, 2026official pricing ↗
Hulu costs $12.49–$109.99/month in the US (prices checked Nov 2, 2026). Last raised on Sep 23, 2026 (With ads: $11.99 → $12.49/month, +4%). Hulu has raised prices 6 times since 2021.
Get Hulu ↗ Cheaper option: YouTube Premium & YouTube Music from $5.99/mo ↗
Hulu on its own, and Hulu + Live TV (the "Live TV" plans below), which includes Hulu with ads, Disney+ with ads and ESPN Select.
One page per provider: this page also covers Hulu + Live TV (official page), which used to have its own page here. All plans and their history are below.
Current Hulu prices (US)
| Plan | Price | Billing | How we know |
|---|---|---|---|
| With ads | $12.49 | monthly | hand-verified Nov 2, variety.com |
| Premium (no ads) | $21.49 | monthly | hand-verified Nov 2, variety.com |
| Live TV, with ads | $99.99 | monthly | hand-verified Nov 2, variety.com |
| Live TV, no ads | $109.99 | monthly | hand-verified Nov 2, streamingbetter.com |
US list prices in USD before tax, promotions and bundles.
Free plan or trial: Free trial for new subscribers on some plans.
Sports: Hulu + Live TV includes ESPN, FOX, NBC, CBS and ESPN Select.
Hulu price history
-
+4%
price increase
- With ads: $11.99/mo → $12.49/mo
Sep 23, 2026 · source: variety.com · prices checked on the page Nov 2 -
+13%
price increase
- Premium (no ads): $18.99/mo → $21.49/mo
Sep 23, 2026 · source: variety.com · prices checked on the page Nov 2 -
+11%
price increase
- Live TV, with ads: $89.99/mo → $99.99/mo
Sep 23, 2026 · source: variety.com · prices checked on the page Nov 2 -
+10%
price increase
- Live TV, no ads: $99.99/mo → $109.99/mo
Sep 23, 2026 · source: streamingbetter.com · prices checked on the page Nov 2 -
+20%
price increase
- With ads: $9.99/mo → $11.99/mo
Oct 21, 2025 · source: variety.com · prices checked on the page Nov 2 -
+8%
price increase
- Live TV, with ads: $82.99/mo → $89.99/mo
Oct 21, 2025 · source: variety.com · prices checked on the page Nov 2 -
+4%
price increase
- Live TV, no ads: $95.99/mo → $99.99/mo
Oct 21, 2025 · source: variety.com · prices checked on the page Nov 2 -
+25%
price increase
- With ads: $7.99/mo → $9.99/mo
Oct 17, 2024 · source: variety.com · prices checked on the page Nov 2 -
+6%
price increase
- Premium (no ads): $17.99/mo → $18.99/mo
Oct 17, 2024 · source: variety.com · prices checked on the page Nov 2 -
+8%
price increase
- Live TV, with ads: $76.99/mo → $82.99/mo
Oct 17, 2024 · source: variety.com · prices checked on the page Nov 2 -
+7%
price increase
- Live TV, no ads: $89.99/mo → $95.99/mo
Oct 17, 2024 · source: variety.com · prices checked on the page Nov 2 -
+20%
price increase
- Premium (no ads): $14.99/mo → $17.99/mo
Oct 12, 2023 · source: variety.com · prices checked on the page Nov 2 -
+10%
price increase
- Live TV, with ads: $69.99/mo → $76.99/mo
Oct 12, 2023 · source: variety.com · prices checked on the page Nov 2 -
+14%
price increase
- With ads: $6.99/mo → $7.99/mo
Oct 10, 2022 · source: techcrunch.com · prices checked on the page Nov 2 -
+15%
price increase
- Premium (no ads): $12.99/mo → $14.99/mo
Oct 10, 2022 · source: techcrunch.com · prices checked on the page Nov 2 -
+17%
price increase
- With ads: $5.99/mo → $6.99/mo
Oct 8, 2021 · source: techcrunch.com · prices checked on the page Nov 2 -
+8%
price increase
- Premium (no ads): $11.99/mo → $12.99/mo
Oct 8, 2021 · source: techcrunch.com · prices checked on the page Nov 2
Hulu pricing FAQ
- How much does Hulu cost?
- Hulu costs $12.49–$109.99/month in the US (prices checked Nov 2, 2026). Plans: With ads $12.49/month; Premium (no ads) $21.49/month; Live TV, with ads $99.99/month; Live TV, no ads $109.99/month.
- Did Hulu raise its prices?
- Yes. Last raised on Sep 23, 2026 (With ads: $11.99 → $12.49/month, +4%). Hulu has raised prices 6 times since 2021.
- What is the cheapest Hulu plan?
- The cheapest Hulu plan is With ads at $12.49/month.
- How much is Hulu with ads vs without ads?
- With ads, Hulu starts at $12.49/month (With ads). Without ads, it starts at $21.49/month (Premium (no ads)).
- Does Hulu have a free trial or free plan?
- Free trial for new subscribers on some plans.
Cheaper streaming video alternatives
Services in the same category whose cheapest monthly plan costs less than Hulu's ($12.49/mo). Plans differ in what they include.
| Service | From | Hikes | Last change |
|---|---|---|---|
| YouTube Premium & YouTube Music | $5.99/mo | 3 | Apr 10, 2026 |
| beIN SPORTS CONNECT | $5.99/mo | 0 | – |
| Amazon Prime & Prime Video | $6.99/mo | 3 | Apr 10, 2026 |
| NFL+ | $6.99/mo | 0 | – |
| Netflix | $8.99/mo | 16 | Mar 26, 2026 |
| Paramount+ | $8.99/mo | 8 | Jan 15, 2026 |
PriceHike is independent and not affiliated with Hulu. Check the official page before you subscribe.